• The digital world is getting more mobile every day. Desktops loose market share but smartphones and tablets are on the rise. There are three possible strategies for companies to adapt to this mobile trend. Invest in native apps (iOS, Android etc.), develop a mobile website (m.site.com) or choose for a responsive design. Which strategy you choose depends on a number of criteria.
  • There is a lot going on in web design. If you have a website that has been developed more than three years ago, it will look old fashioned right now. Time for an update! That’s why we have put together the five most important trends in web design for you.
  • More and more e-mail is being read on a smartphone. According to US statistics about 36% of all consumers read their e-mail on a mobile. But companies are not all ready for this mobile future and in most cases only have optimized their e-mail for the desktop. And that again results in the fact that 44% of consumers think your e-mail is hard to read.
  • More and more apps and websites are getting a flat design. This new design trend is an answer to the need for more simplicity in a world with an overflow of information. A flat design is, like the name says, flat as a pancake. Everything that is superfluous has been removed from the design. It therefore has a very clean and crisp look.
  • More and more websites are visited from a mobile device. A responsive website that adapts to the screen of the visitor is a must and the new standard. A responsive design looks good on a smartphone, tablet and desktop. It automatically adapts to serve an optimal user experience.
  • From psychology and scientific research it is known that consumers experience different emotions for each color. Choosing the right color for your brand, website or app is therefore important if you want the proper brand image. This article presents some basic rules for choosing the right color.
  • Parallax design is a new design trend for websites. In the last couple of months new websites that use this technique keep popping up. In a parallax design all the content of a website is presented in one single page. That’s why parallax design sometimes is also referred to as parallax scrolling or ‘one page website’.
  • I have a tradition of starting every new blog with a 'Hello World' message. And traditions have to be honored. In this case it's not the first article on this blog, but it is in fact the first one you can read as visitor of Shareforce. Since Thursday afternoon we have a brand new responsive website.