• Yesterday I visited The Next Web conference. It had a lot of speakers and about 2.000 visitors. But what impressed me the most was the possibility to see a Google Glass first hand. And even more the enthusiastic reactions of the crowd to the device.
  • Twitter has announced a new feature that gives app owners an opportunity to promote their apps on the social network. With Twitter cards, app developers can now enrich tweets with extra information about their apps and promote downloads for apps.
  • US consumers spend 2 hours and 38 minutes per day on their smartphones and tablets. Apps are more popular than mobile websites. Consumers spend 80% of their time in apps and 20% on the mobile web.
  • Apple has introduced a new set of future rules for iPhone and iPad apps. The new rules will be set from May 1 2013 and consist of new demands for compatibility with the new iPhone 5 screen and a limit of the use of the UDID.
  • Both the Apple appstore and Google Play now offer more than 700,000 apps each. Consumers spend an average of two hours a day on apps. The average usage time has doubled in the last two years. But there is also a fierce competition among apps. About 63% of the apps used daily now differ from those used daily a year ago. Moreover, consumers focus on a handful of apps at a time. How can you overcome this fierce competition and be noticed? This article gives you 10 tips that put you on the right track, so your app can be a true success.
  • Branded apps can be a success when done the right way. Coca-Cola proves this with their 'Chok!, Chok!, Chok!' concept. In support of a local TV campaign the company launched an interactive app. When the ad was showed on TV the public had the opportunity to win prizes, discounts and mobile games. All they had to do is shake their mobile rapidly to catch the tumbling Coca-Cola bottle caps.